Kevin began his career producing On-Air Promos at WDCA-TV in Washington, DC. He was recruited by the Home Shopping Network where he held numerous creative and management positions including Creative Director and Director of TV Creative, leading a team of producers responsible for HSN's on-air branding. During his tenure at HSN, Kevin’s team won multiple Telly Awards directing campaigns for HSN partners including Visa, Ray Ban the US Postal Service and NFL Shop. Kevin later joined MediaWorks USA, an advertising agency specializing in media and cable industry marketing. His primary responsibilities included developing campaign creative and commercials for clients including Mediacom Cable, Comcast Cable and Time Warner Cable. Today, as lead for Kevin Lorden Creative, Kevin produces content for local PBS affiliates and brand videos for a number of corporate clients.